Tuesday, January 06, 2009

Video with Chris Boggs - Optimized Site Vs. Search Friendly Site - WebProNews Video

Video from SES Chicago: Optimized Site Vs. Search Friendly Site...

Everyone wants both an optimized website and a search friendly website, but it seems that most sites lean either one way or the other. What comes first - optimization or search friendliness? In this video, Chris Boggs of
Rosetta (formerly Brulant) explains how realizing that there is a difference between optimizing a site and making it search friendly is the main problem behind the misunderstanding of this topic.

“It’s easy to optimize the site, but you have to make it search friendly - big difference.”

Making your website search friendly is actually the first step. Your url needs to be search friendly. If you are a marketer, you need to work closely with the IT department on joint goals and strategies...

Watch the Video:

Read more at: WebProNews

No comments: