Monday, November 07, 2005

Getting Feedback From Your Website Visitors Is A Must!

Web Marketing End Of The Year Survey...

Run an end of the year marketing campaign and survey your visitors, offer a free coupon or a gift certificate for answering a few questions. This way you can get some feedback on how you did during the year and find out what your visitors/users think of your website, products, services etc...

Make your survey short and sweet, no more then 10 questions, "multiple choice" or "check all that apply", only!

Make it very simple and fast to use.

Add audio into your survey, this humanizes your page so the user feels comfortable participating in your survey because they now are able to put a voice to your name with a photo.

Here are a few samples of some successful survey campaigns:

Sample #1 - Engineering Company

Sample #2 - Cosmetics Company

Sample #3 - Dental Consultant and Author

Sample #4 - Direct Mail Company

Sample #5 - Website for Dog Parents

These samples should help you to start thinking about how you can present your next survey!

I look forward to sharing a lot more Holiday and End of The Year Tips with you very soon, stay tuned for more...

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