Friday, December 22, 2006

Online Shopping Breaking Records...

Am I surprised with this report?... No! not at all...

Nielsen//NetRatings announced today that the total number of visits to the Holiday eShopping Index grew 20 percent year over year, from 459.5 million to 551.6 million in the week ending December 17th.

The popularity of online holiday shopping has been predicted to increase this year as patrons prefer shopping at home to the hustle and bustle of department stores. In Pricegrabber's 2006 consumer report conducted in October of this year, 92 percent of respondents said they expected to shop and buy more online this year than last year.

The top four online shopping days this year have exceeded 30 million unique users with three of those four days falling within the week ending December 17th. The first day to reach the 30 million threshold was the Wednesday after Thanksgiving, November 29th.

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